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OUR BRANDS

Be Part of the Journey

BRANDS THAT MEET DEMANDS

Central Agri Group’s brands are positioned to address individual market segments to meet unique customer demands and ensure customers get the right product every time.

CAG

CAG, a well-known and trusted grassfed beef brand, in the international and Australian domestic market is sourced from the green pastures of Southern Australia. Our pure grassfed cattle are raised in a clean environment and handled with care, ensuring animal welfare and food safety standards are met and kept. CAG offers an extensive range of chilled and frozen beef to suit the customers’ requirements.

RUM JUNGLE BEEF & BUFFALO

Organic beef & buffalo, sourced from the Northern Territory of Australia and produced in our plant situated in Rum Jungle. The cattle are raised in a free-range environment with an emphasis on animal welfare and sustainable production systems, with no antibiotics or hormones throughout.

GIPPSLAND PURE

Gippsland Pure Angus, our pinnacle brand, is situated in the heart of Gippsland. Here, Gippsland Pure combines its dedication to producing clean, ethical, and nutritionally rich beef with access to some of Australia’s finest farming territory. This dedication translates into exceptional quality meat for both domestic consumers and international markets, upholding the country's reputation for top-tier meat products.

URALLA WAGYU

URALLA Wagyu is our premium beef offering to cater our customer’s needs. Processed in the lap of Uralla reserve in Gippsland region of Victoria, Australia, we pride our offering of Wagyu range to our valuable customers. This super premium beef offers exceptional eating quality, flavour & supreme tenderness. Min 360 Days + Grain Fed HGP Free Marbling: MB3+ , MB5+ , MB7+ , MB9+

NURTURED FOR LIFE

Central Agri Group is proud to offer our range of high grade yearling grain fed beef. 100% Australian grown, Three 888 “Nurtured for Life” are packed with all goodness giving the superior flavour and eating quality. Our system has full control in feeding and processing of the yearling beef, allowing us to guarantee our customers a high quality and consistent product.

LOW CARBON BEEF

Lawsons Low Carbon Beef is an exclusive brand to Central Agri Group and for 50 years, Lawsons Angus have been using sustainable farming practices to produce high quality Angus beef.

WE ARE ACCREDITED

As a global supplier of beef and by-products Central Agri Group prides itself on full compliance with the highest accreditation standards, animal welfare and safety. Our dedication to a premium model of delivery ensures our products are of the highest quality and food safety.